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[RELEASE] BrandVerity Extends Leadership Position in Performance Category...
SEATTLE, WASHINGTON, UNITED STATES, May 11, 2021 /EINPresswire.com/ -- BrandVerity, a global leader in brand safety and fraud prevention technology and services, today announces its freemium solution...
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Free to Use, Free from Worry: Affiliate Search Monitoring with BrandVerity
More than ever, marketers are leaning into the affiliate channel because of its attractive performance-based pricing model that allows a cost-controlled solution to optimize in any economic climate....
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6 Pro Tips for Choosing the Right Keywords for Search Monitoring
When allocating spend to paid search campaigns, marketers expect to expand their reach and acquire new customers to justify a return on spend for the channel. However, a disadvantage of paid search is...
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For Affiliate Marketers, Brand Safety is Always On — Equal Parts Partnership...
It’s been satisfying to see affiliate marketing mature over the past two decades, evolving from a somewhat experimental performance option that more adventuresome marketers undertook to a reliable...
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[Register] The Most Overlooked Must-Have for Your Affiliate Program
Each year, $1.4B is lost to affiliate marketing fraud—ad spend allocated to expand reach and acquire new customers that is instead cannibalized by nefarious affiliates. This risk makes brand safety...
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[Recording] Is your affiliate program anchored to a strong foundation of safety?
In today’s complex ecommerce landscape, there are endless opportunities for bad actors to practice less-than-savory methods of promotion within the affiliate channel. Not surprisingly. this...
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Delivering the Most Relevant Content to Searchers Amidst Google’s Link Spam...
Google ranks first in the United States as the most popular multi-platform web property accounting for nearly 83% of U.S. desktop search traffic—a market share of more than 61% among the leading U.S....
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Get the Latest from BrandVerity at PI Live
More than ever, marketers are leaning into the affiliate channel because of its attractive performance-based pricing model that allows a cost-controlled solution to optimize in any economic climate....
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[Digital Session] Why Brand Integrity is Paramount for Marketers in a Complex...
Consumer behavior is ever-changing. These shifts in the buyer journey create costly, complex challenges for marketers seeking to achieve critical omnipresence. While increasing the number of meaningful...
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ASW Bound? Connect With BrandVerity!
As marketers scramble to stay ever-present across the digital marketing mix, they’re allocating additional marketing dollars to digital channels including affiliate marketing and paid search. Of those...
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In Affiliate, If You're Not Monitoring for Coupon Code Abuse, Your Marketing...
With access to a growing number of resources to conduct product and brand research, consumers are becoming increasingly more savvy. In fact, 90% of consumers use coupons when making a purchase, and...
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[WEBINAR] Why Brand Integrity is Paramount for Marketers in a Complex...
Maintaining omnipresence is essential for marketers—but perhaps equally important is protecting brand integrity across channels. Whether you're currently prioritizing brand safety, planning to...
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5 Tips to Prioritize Brand Safety During the Holiday Shopping Season
The 2021 holiday shopping season is projected to drive an incremental 9% in US retail sales year over year to reach $1.12 trillion—the strongest growth rate since 1999. This surge in holiday spend will...
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BrandVerity General Manager Named to PMA Council
As we all continue to reflect on everything we’re grateful for this holiday season, BrandVerity wants to position the spotlight on a team member who was recognized for their outstanding work and...
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BrandVerity Named One of Built In’s Best Places to Work for 2022
BrandVerity is excited to be named one of Built In’s “Best Small Companies”, an honor that recognizes businesses with less than 100 employees for their benefits and perks, such as:
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[RELEASE] BrandVerity: Critical Component to Partnerize Momentum for 2021
NEW YORK, UNITED STATES, January 18, 2022 /EINPresswire.com/ -- Partnerize, the leader in partnership automation for brands and partners, today announced the company's 2021 performance milestones,...
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PerformanceIN + CEO Matt Gilbert: Trends and Insights for Partnership...
Partner marketing is taking over as an umbrella term for the various different areas of our industry. It is becoming apparent that we are no longer working in a siloed world. Successful partnerships...
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[DOWNLOAD] 2022 Expert Affiliate Marketing Predictions
After another year of pandemic reverberations delivering relative unpredictability, and a fair degree of volatility, it’s curtains for 2021.
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How to Fight Brand Bidding in Affiliate Marketing | BrandVerity
Since the onset of economic uncertainties brought on by the global pandemic, marketers have been asked to optimize their program spend and reduce unnecessary expenditure. What classifies as unnecessary...
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Affiliate Rules Monitoring: Brand Safety Marketing Tips
It’s been satisfying to see affiliate marketing mature over the past two decades, evolving from a somewhat experimental performance option that more adventuresome marketers undertook to a reliable...
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